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Welcome to Pink Elephant EMEA! We offer a comprehensive range of ITSM and ESM services designed to support your organisation's digital transformation.

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BRM

15 Essential Practices Of DevOps

DevOps is a coined noun used to describe an evolution of existing IT best practices from ITIL®, Lean and Agile into a development and operations approach that supports automation and continuous delivery. DevOps also encourages a culture of collaboration and learning to… read more

Business Relationship Management – What Is It & Why Do I Need It?

So here’s the thing. All too often we’re so busy fire fighting and saving the world that sometimes we forget about the actual customers. Business Relationship Management (BRM) is a process that can change all that and give… read more

Business Capability Roadmapping

What is Business Capability Roadmapping? Business Capability Roadmapping is a Business Relationship Management approach to aligning Business and IT strategies and imperatives. The techniques helps business relationship managers to: Capability conversations increase business acumen Encourages strategic versus project… read more

The House of BRM

The House of BRM explained The House of BRM is a graphical representation intended to convey key aspects of a successful Business Relationship Management role, discipline, and organisational capability. The House of BRM illustrates three key aspects of… read more

Three Key Traits of the Business Relationship Manager Role

The Business Relationship Manager Role Embodies a set of competencies (knowledge, skills, and behaviors) that foster a productive, value-producing relationship between a Provider organisation and their Business Partners. These competencies can be leveraged through organisational roles (for example,… read more

Are you effectively performing the Business Relationship Management Role?

It is assumed that Business Relationship Management (BRM) can be equated to Customer Relationship Management (CRM) but this is not true according to the Business Relationship Management Institute. Client Relationship Managers service external customers while Business Relationship Managers… read more