FreshworksIT Service Management

FreshworksIT Service Management


Freshworks’ cloud-based suite of products is designed to work tightly together to increase collaboration and help teams better connect and communicate with their customers and co-workers. The products are easy to use and ready to go out-of-the-box; providing a 360-degree view of the customer, and a quick return on investment.

Refreshing IT with Pink

Pink Elephant’s world-class team of consultants, engineers and developers aim to support your IT journey from process design to software implementation and beyond.

We have partnered with Freshworks, to provide ITSM products that are easy to use and offer great value to any kind of business. By implementing an ITSM solution, your organisation can utilise it to streamline business processes and ensure you respond quickly and effectively to all ITSM demands.

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Why choose Pink Elephant as your ITSM partner

  • Global practice of experienced Freshworks consultants and developers
  • Service Management experts worldwide
  • Agile methodology for all delivery and design work
  • Education and Consulting services that complement Freshworks software to enable you to realise the full value of your ITSM investment

With the right ITSM solution and Partner, organisations can standardise the delivery of IT services within an organisation, based on budgets, human resources, processes, and results.

At Pink Elephant, we specialise in combining IT processes into a unified program that aligns with business goals. By investing in a service desk, businesses can improve the alignment between business and IT, enhance agility, reduce costs, improve profitability, reduce regulatory and security risks, and improve satisfaction with IT.

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  • Standardisation and integration

By leveraging an ITSM solution, IT departments and organisations can standardise their IT procedures. Using ITSM tools that are specially designed to support those functions is a rational extension of an ITSM framework.

  • Enhanced ROI

An enterprise invests heavily in ITSM frameworks and the payback is well worth it.  One of the key ITSM benefits is improved business ROI. However, one of the best ways to realise this benefit is to deploy ITSM tools that are specifically designed for particular tasks. ITSM tools ensure that everything is standardised, integrated and consistent across the business. Several ITSM tools are suites of programs where each tool offers ITSM benefits for the company with different, simultaneously, ensuring they work together seamlessly.

  • Lesser time and effort

One key ITSM benefit is that it affords teams the capability to manage the workflow process in more detail, which in turn help identify processes that need simplification. Workflow management software also enables the automation of certain steps in a procedure, which reduces time and effort, thereby shortening the margin of error.

  • Visualisation

To better understand what a workflow process looks like, ITSM tools enable quick and easy visualisation of process workflows. Due to ITSM benefits, it also enables the ability to exactly pinpoint where a process needs to be simplified by rearranging steps, removing redundant steps and automating steps. Through visualisation, businesses can also run cost-benefit analyses, thereby reducing the time required in estimating if a procedural change will decrease time and costs.

  • Reduced costs

By leveraging the ITSM tools capabilities of visually reviewing a workflow, IT professionals can derive conclusions regarding changes that are viable, and organisations can process regulations that will save money. ITSM may potentially seem like a huge outlay at the beginning, but ITSM benefits far surpass the costs and benefits.

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Pink Verified

PinkVerify - Pink Elephant

FreshWorks has received a Pink Verify Certificate for 6 Processes.

What is PinkVerify

PinkVerify is an internationally recognised IT Service Management tool suite assessment service. PinkVerify is Pink Elephant’s ‘seal of approval’ – when you see this sign displayed against a particular ITSM toolset, it means that the tool in question has passed a rigorous assessment, by Pink Elephant’s experts, against the ITIL framework.

For a full description of PinkVerify and to download the Self-Assessment Criteria (for Software Tool Vendors) go to:

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Misha Macinski

Head of Consultancy +44 (0)118 324 0620


We have a number of exciting opportunities to join our growing team. If you are looking for a company where career-minded professionals can achieve success while bringing their best self and qualities to work each day, Pink Elephant may be the company for you!

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